Trendstop Fashion Trend of 2016 | New Utility Press Presentation (GMT)

Trendstop Fashion Trend of 2016 is New Utility

New Utility combines fashion with function to create a clean, contemporary take on utility-inspired style. This trend direction will influence fashion, beauty, home and lifestyle products and campaigns throughout 2016.

Trendstop’s Trend of the Year is an annual cultural and creative concept that represents a current consumer mindset. It will develop throughout the coming year in editorial, campaigns, consumer products and retail.

Join Trendstop's Trend Manager for a complimentary 30-minute online presentation and be inspired by New Utility! Choose from three sessions taking place throughout the day.

WHY SHOULD I ATTEND THIS EVENT?

• Learn how you can leverage the emerging New Utilitity trend to create products that will be in demand this year.

• Find out the exact colours, materials, and prints and other elements which will allow you to create the New Utility trend successfully.

• Get an expert view on how trends translate through from concepts to tangible products across fashion, lingerie footwear, beauty, & lifestyle, plus see how the trend is being styled across the latest catwalks and street style.

• Discover the key consumer trend influences behind the New Utility and how the trend has reached critical mass.

• Gain instant inspiration with our comprehensive image galleries filled with hundreds of images highlighting the most important items defining the New Utility look.

ABOUT TRENDSTOP

Trendstop is a global fashion and lifestyle trend forecasting agency. Clients include leading retailers and brands, such as Karl Lagerfeld, Tommy Hilfiger, Next, H&M, House of Fraser, L’Oreal, Geox and Zalando.

Trendstop has been publishing forward consumer trend analysis since 2002. The Trendstop Trend of the Year was launched in 2014.

Read more about the Trend of the Year 2016 on the Trendstop blog:

http://blog.trendstop.com/trendstop-fashion-trend-of-the-year-2016-new-utility/

Duration: 30 minutes

Price includes recording: No

Main topics covered: Apparel, accessories, beauty, home & lifestyle

Presenters: Trendstop's Trend Manager Sarah Coates